Drink the Bottles

  Bardstown Bourbon Company Turns Any Bottle into a Personalized Gifting Experience First in category NFC-powered gift tags debut ahead of Father’s Day, blending bourbon with meaningful connection BARDSTOWN, Ky. (April 29, 2026)  — Bardstown Bourbon Company is introducing  Bourbon Gifting Reimagined , a first-of-its-kind innovation in American whiskey that transforms how consumers personalize and share a bottle. While NFC technology has appeared in packaging before, it has never been deployed at scale as a secondary, consumer-driven gifting application—until now. Launching ahead of Father’s Day, the program allows consumers to apply a premium NFC sticker to any bottle and attach a custom message, photo, or video that lives directly with the gift. With the simple tap of a smartphone, the recipient unlocks a personal experience created by the giver—turning a great bottle into something that lasts well beyond the pour. While spirits brands have historically used connected pa...

Are you looking for an extra special gift for the drink enthusiasts in your life?  Gift-giving can be difficult but we are making it easier for you with our Holiday Gift Guide.  This year, our guide includes whiskey, wine and cigars, including some very hard-to-find (but still available) bottles while they last.  Every listing has a link where you can shop directly with the brand.  Happy Holidays! Hooten Young & Jack Carr Warrior Proof American Whiskey The team at Hooten Young still has some bottles left of this incredible 16 year  limited bottle of whiskey .  Hooten Young is a proud American company that partnered with #1  New York Times  bestselling author, retired Navy SEAL, and creator of  The Terminal List  series, Jack Carr.  Together they produced a whiskey that is the perfect sipper for both friends, veterans and active military members alike.   At 125 proof and a mashbill of Corn (99%) and Barley (1%), this bo...